Digital Advertising Part 1: What Is Digital Advertising and Why Do I Want It?
In the digital-first era, if your business doesn’t have a strong presence online, then your brand isn’t being seen. And [...]
What’s In Your Marketing Toolbox For 2020?
In the digital age, it’s easy to assume that the most effective marketing takes advantage of the newest technology. Digital [...]
How a Sales Funnel Can Transform Your Online Marketing
Sales funnels are powerful tools used to help businesses attract and convert their customers online. The premise is simple: drive [...]
5 Ways to Keep Your Business Afloat During a Crisis
The coronavirus pandemic is forcing businesses to rethink everything from their structures to their advertising. Most people are staying home [...]
Never Stop Marketing
Marketing during an economic recession or downturn is a necessity that many businesses may squander. By nature, the first [...]
Working from Home? Get that Canine Co-worker to help
A lot of us are working from home these days and, as a result, a lot is being written about [...]
Women’s History Month 2019: Celebrating Local Women in Business
March is the month of renewal and refocus. It’s when we set our clocks ahead and the season of spring [...]
One Size Does Not Fit All
Marketing agencies come in all shapes and sizes, ranging from full-service to niche-specific. Some specialize in industries, such as health [...]
Video Magic: Marketing through Images
It’s the best time of the year...for joyful videos that tug the heartstrings. Remember your favorite tv commercials from childhood? [...]
A Space of Our Own: A Real Office
Earlier this year, Ligon Marketing posted about the benefits we find when meeting in coffee shops, diners, or a client's [...]