A picture is worth a thousand words, right? Cliché as it is, there is no denying that while content is still king, the use of imagery comes in as a close second. Consider this: between Facebook, Instagram, and Tumblr, consumers share nearly 5,000 images every second of every day. Add in Pinterest’s estimated 40 million users and it’s clear that today’s consumer prefers pictures to words.
That’s not to say that, well, just any image will do. Photography is an art. Within that art there are specialties – lifestyle, editorial, and products, to name just a few – that are tied to a specific use. Is the photo going to be used on a product’s packaging? In an advertorial, a social media campaign, or a user-focused lifestyle advertising campaign?
We start by asking the right questions. Then, we’ll get to work getting the shot that meets and exceeds your creative needs. We work with the best photographers, stylists, location scouts, set builders, and talent agencies to bring your vision to life.